ASO Blog

5 Tips to Leverage your App Marketing Strategy during Xmas

Mon 15 Dec 2014, 10:13 AM - laurie

Xmas App Promotion

The holiday season is coming and it’s a huge opportunity to drive more downloads. During this time of the year, there’s always a drastic increase of app installs. Why? Think of all the smartphones and tablets that will throne under the Christmas tree… More devices simply mean more downloads!

As an appreneur, you should benefit from this period and focus your marketing actions in order to increase your sales. The AppTweak team and its partner ComboApp have come up with this infographic with 5 (easy) tips to leverage your app marketing strategy during the holiday season. Don’t wait any longer and get your app ready for Xmas!

Did you find these tips useful or this infographic awesome? Don’t hesitate to give us your thoughts in the comment section below. Thanks!

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App Store Optimization ("ASO") is the process of improving the visibility of a mobile app (such as an iPhone, iPad, Android, or Windows Phone app) in an app store (such as iTunes or Google Play for Android). App Store Optimization is the mobile equivalent of Search engine optimization. Specifically, App Store Optimization includes the process of ranking highly in an app store's search results and top charts rankings. ASO marketers agree that ranking higher in search results and top charts rankings will drive more downloads for an app. - From Wikipedia, the free encyclopedia.