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2015-01-14 13:50:27 +0100 - laurie

Ever wanted to learn App Store Optimization in a fun and easy way?

App Store Optimization can be quite overwhelming and it’s not always easy to understand its various aspects. Laurie, our content strategist, came up with this funny but useful presentation on ASO where she’s comparing your app to something you would not expect! Check it out right now to discover what it is…

Please let us know in the comments if Laurie succeeded teaching you App Store Optimization without making you fall asleep! Thanks.

App Store Optimization For Extreme Newbies (Do not read if you’re on a diet!) from AppTweak

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App Store Optimization ("ASO") is the process of improving the visibility of a mobile app (such as an iPhone, iPad, Android, or Windows Phone app) in an app store (such as iTunes or Google Play for Android). App Store Optimization is the mobile equivalent of Search engine optimization. Specifically, App Store Optimization includes the process of ranking highly in an app store's search results and top charts rankings. ASO marketers agree that ranking higher in search results and top charts rankings will drive more downloads for an app. - From Wikipedia, the free encyclopedia.