SEO revolutionized the way companies optimize the visibility of their websites. Fifteen years later, another optimization tool is gaining traction among the apps’ developers community. Creativity is just the first step Having a great idea is just the first step in a long and complicated process. If you wanna be the next Mark Zuckerberg, you should rather think about “marketing”, “advertising” and “optimization”. Totally, there are more than 775.000 apps available on the App Store …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Beauty||1.6||August 21, 2017||4.12|
ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the Play Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords Analysis tool.
- ● App Description
Your app description seems to be too short.
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It's only 446 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
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Ok, that's perfect. You have 12 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.6 released on May 25, 2017
More then 100 step by step photo instructions for hairstyle, nails and makeup were added. A lot of interesting tutorials in update!
Bug fix release
Version 2.5 released on May 21, 2017
Version 2.4 released on May 18, 2017
Version 2.2 released on May 13, 2017
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Application contains step by step instructions in three beauty areas:
- hairstyle's pictures, containing step by step instructions how to do hairstyle
- nail design's picture , containing step by step instructions how to do beautiful and fashion nail design
- makeup's pictures, which contain step by step explanation how to do each makeup
Great ideas of nail design, hairstyle and makeup for everyone in one application!
Nails.Makeup.Hairstyle Ranking History | Beauty
Nails.Makeup.Hairstyle daily app ranking in Beauty category for the last 30 days.
Nails.Makeup.Hairstyle Worldwide Rankings | Beauty
Nails.Makeup.Hairstyle rankings per country in Beauty category.
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This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …