This week, we had the pleasure to collaborate with Steve Young, mobile growth hacker and founder of Appmasters.co. His website is dedicated to useful app marketing resources and courses. Discover the first part of our guest post on app keywords. Read the rest of this blog post here. We always say that finding the best keywords for an app is not an easy task. If you’re new to App Store Optimization (ASO), you might be wondering why. Well …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Finance||4.1.5||November 26, 2017||4.61|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 681 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 7 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 4.1.5 released on November 26, 2017
Version 4.1 released on November 23, 2017
Version 4.1.7 released on November 16, 2017
☂ Improved sync performance.
☂ Fixed a nasty sync bug that prevented some users from seeing new bills.
☂ Launching from a notification will now always open the correct screen.
★ Indian users! We've solved the issues with adding friends by phone in your country. We'll now load phone numbers along with emails from your contacts.
Splitwise is hiring! We’d love to meet you: https://www.splitwise.com/jobs
Version 4.1.13 released on November 09, 2017
✔️ Users with unsynced bills will be gently reminded to sync all changes before logging out of the app.
☂️ Fixed: A bug that caused erroneous truncation of some names.
☂️ Fixed: A bug that prevented KitKat users from accessing "account settings".
P.S. Splitwise is hiring! Come help us make apps that make it effortless to share costs. We can't wait to meet you: https://www.splitwise.com/jobs
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Splitwise is the best way to share bills and IOUs and make sure that everyone gets paid back.
Use Splitwise to split household bills with roommates, to figure out costs for a group vacation, or just to remember when a friend spots you for lunch. On Android, iPhone, or the web (http://splitwise.com), you can view your balances, track spending trends, set up email reminders for bills, and much much more!
"I only wish such a tool had been available when I was a new college graduate..." – Ann Carrns, NYTimes Bucks Blog
"Splitwise removes all the friction from borrowing money between friends and roommates." - Melia Robinson, Business Insider
Splitwise Ranking History | Finance
Splitwise daily app ranking in Finance category for the last 30 days.
Splitwise Worldwide Rankings | Finance
Splitwise rankings per country in Finance category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This week we’re welcoming a guest post from Gabe (Incipia), one of our first ASO experts. In this article, Gabe breaks down his daily ASO routine into 7 steps. From researching to monitoring, learn from his experience and discover how your can maximize your App Store Optimization journey effectively. While this is especially helpful for ASO newbies, even people who aren’t new to managing ASO may ask this question, in order to make sure they …