We had the great opportunity to contribute once again to Apptamin’s blog (app preview video company), hosted by Sylvain Gauchet. This guest post is a complete and up-to-date guide to iOS app name and keywords optimization. Find everything you need to know to master your Apple App Store keywords optimization and improve your discoverability. Learn effective strategies from data driven case studies. Read the entire post on Apptamin’s blog. Your app is live and available …
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Bumble — Meet, Date & Network
Bumble Trading Inc,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Lifestyle||1.15.0||August 03, 2017||3.71|
ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the Play Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords Analysis tool.
- ● App Description
The length of your description looks great.
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You have 1069 characters. The Play Store algorithm takes app descriptions into account so don't forget to use relevant and important keywords in your description to increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● Screenshots
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Ok, that's perfect. You have 5 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.9.2 released on January 01, 1970
Version 1.9.3 released on January 19, 2017
Version 1.9.4 released on January 20, 2017
Version 1.8.2 released on September 15, 2016
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THE BUZZ IS REAL
“Bumble's found a way to weed out jerks online.” - Time
“Bumble is redefining dating rules.” - Cosmopolitan
“Bumble is swiping the weirdness out of online dating.” - Fast Company
CHANGING THE RULES OF THE GAME
Finding relationships online isn’t embarrassing anymore. Bumble has lifted the stigma of online dating by employing robust reporting and setting unprecedented standards for respectful behaviour.
The app has also successfully shaken up traditional gender roles in heteronormative dating. On Bumble, ladies always talk first. Bumble is also the first of its kind to bring friend-finding to social networking. Now you can swipe through potential dates and friends on the same platform.
In heterosexual matches, the woman has 24 hours to make the first move and the man has 24 hours to respond. In same sex matches, either person has 24 hours to make the first move and 24 hours to respond or the connection expires. Prompting conversation has lead Bumble to the highest post match chat rate in the industry.
Bumble — Meet, Date & Network Ranking History | Lifestyle
Bumble — Meet, Date & Network daily app ranking in Lifestyle category for the last 30 days.
Bumble — Meet, Date & Network Worldwide Rankings | Lifestyle
Bumble — Meet, Date & Network rankings per country in Lifestyle category.
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App Keyword Tool
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We had the pleasure to contribute to the blog of ASO-Perform-Apps (German ASO consulting company), founded by Maximilian Lehmann. In this post, we give app developers and marketers a few hacks to increase their app retention through push notifications. Discover how to keep your users with these 4 easy techniques. Read the entire post on ASO-Perform-Apps blog. 4 Definitive Hacks for an improved App Retention A few years ago, mobile marketing was driven by installs …