This week, we’re having the pleasure to collaborate again with Stefan from Leanplum (mobile marketing platform). In this post, Stefan gives us 4 steps to improve app retention. Discover actionable techniques that will help boosting your app retention rate. Research has repeatedly shown that mobile user retention is a challenge. Many mobile teams pride themselves on their acquisition strategies and “growth hacks,” but the fact remains: for every user who downloads your app, only a …
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Emergency - American Red Cross
American Red Cross,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Weather||1.5.1||August 18, 2017||4.0|
ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the Play Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords Analysis tool.
- ● App Description
The length of your description looks great.
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You have 1423 characters. The Play Store algorithm takes app descriptions into account so don't forget to use relevant and important keywords in your description to increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 5 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.5.1 released on August 18, 2017
Minor bug fixes.
Version 1.5 released on January 17, 2017
We heard some users were finding the grey font hard to read so we've now made it black
We know some of you use larger font sizes on your phone's so now we observe that too and make the alerts nice and big
Some of you reported a bug where our app was using too much space so we put the app on a little diet meaning you can have that space back.
Fixed a bug where deleting monitored locations would incorrectly report success when it wasn't. We recommend pulling down to refresh your locations.
Version 1.4 released on November 16, 2016
Version v1.2 released on July 07, 2015
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Help keep your family safe in severe weather, man made/natural hazards with Emergency by the American Red Cross. Monitor conditions in your area or area of loved ones, prepare your family and your home, check to see if loved ones are safe and let them know you’re safe. A must have for anyone who live in areas prone to severe weather or have loved ones that do.
• Free and available in English with a Spanish-language toggle.
• Monitor the people and places you care about with real-time local alerts for severe weather and hazards, including earthquakes, tornadoes, hurricanes, flood, tsunamis, winter storms, thunderstorms, extreme heat, and wildfire and many more.
• Family Safe feature - easily connect with loved ones to share alerts for their area and see if they’re safe during severe weather.
• Customizable alerting and push notification options.
• Interactive quizzes with sharable badges users.
• Preloaded preparedness and critical emergency content providing instant access even without mobile connectivity.
• A toolkit with a flashlight, strobe light, and audible alarm.
• Map with open Red Cross shelters and other weather-related layers.
• Step by step directions on how to make a family emergency plan .
Copyright © 2015 The American National Red Cross
Emergency - American Red Cross Ranking History | Weather
Emergency - American Red Cross daily app ranking in Weather category for the last 30 days.
Emergency - American Red Cross Worldwide Rankings | Weather
Emergency - American Red Cross rankings per country in Weather category.
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This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …