Icons play an extremely important role in the Click Through Rate (CTR) of a mobile application. Just like in real life, the 1st impression matters a lot in the App Store. Apps need to have optimized icons to stand out from others. Check out our 9 Tips to help you create awesome icons… The importance of visual content People tend to feel overwhelmed by the humongous amount of various information and content present everywhere. Their …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Communication||18.104.22.168605088.release||October 16, 2017||4.33|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 704 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 7 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 22.214.171.124126262.release released on September 20, 2017
• You can now change your Google account settings (e.g. profile information, password, privacy settings, etc) under 'My Account' in Settings.
• An updated look for swipe actions in the inbox. Now when you swipe to archive an email, you can 'undo' at the bottom bar.
Version 126.96.36.199937981.release released on August 30, 2017
• Bug fixes and performance improvements.
Version 188.8.131.52289052.release released on September 11, 2017
Version 184.108.40.206644686.release released on July 21, 2017
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Gmail is an easy to use email app that saves you time and keeps your messages safe. Get your messages instantly via push notifications, read and respond online & offline, and find any message quickly.
With the Gmail app you get:
• An organized inbox - Social and promotional messages are sorted into categories so you can read messages from friends and family first.
• Less spam - Gmail blocks spam before it hits your inbox to keep your account safe and clutter free.
• 15GB of free storage - You won’t need to delete messages to save space.
• Multiple account support - Use both Gmail and non-Gmail addresses (Outlook.com, Yahoo Mail, or any other IMAP/POP email) right from the app.
Gmail Ranking History | Communication
Gmail daily app ranking in Communication category for the last 30 days.
Gmail Worldwide Rankings | Communication
Gmail rankings per country in Communication category.
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This new guest post is brought to us by Kanika Upadhyay, Head of Ad Quality at Bidstalk (now part of AppLift). In this post, Kanika describes 3 AdTech misadventures that she has experienced and shares their learnings. Over my 6 years in adtech, I have come across various functions and operations which always bask in the glory of how their product and engineering life cycles have evolved. I have met various vendors, all of them …