In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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Hot or Not
OR NOT LIMITED,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Dating||5.40.3||November 28, 2017||4.06|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 752 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 2 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 5.40.3 released on November 28, 2017
Version 5.40.2 released on November 24, 2017
Version 5.40.1 released on November 22, 2017
Version 5.38.0 released on November 01, 2017
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Hot or Not is the original game to find the Hottest people near you, and let them find you too!
Here’s what you do:
• Sign in via Facebook
• Add your best photos
• Play the Game
• Get Fans
Hot or Not will show you how popular you and your friends are, as well as a list of the Hottest people nearby, wherever you may be; at a music festival, on college campus, or hanging out in the city.
When you open our app, we ask for your mobile number and permission to read/send text messages. We only need this to find the confirmation code that we send via text message. This is to help us confirm you're a real person, and keep our app spam-free. We will never send an SMS without your permission.
Hot or Not Ranking History | Dating
Hot or Not daily app ranking in Dating category for the last 30 days.
Hot or Not Worldwide Rankings | Dating
Hot or Not rankings per country in Dating category.
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In this guest post, Dom Bracher, co-founder at Tapdaq, shares his expertise with us and describes the 3 most important metrics in mobile marketing. If you’re new to mobile analytics, this article will certainly help you getting started! In the world of mobile analytics there are now a vast number of metrics which you need to be tracking in order to determine the overall health of your application. In fact, one of the biggest challenges …