This week, we’re interviewing Nathan Vander Heyden, founder of TranslateLab (app localization agency). Discover the atypical background of Nathan, who started as a freelance translator and ended up founding his own company to help indie developers localize their App Store Optimization (ASO) globally. 1. Tell us a bit about yourself and your company. How long have you been involved in ASO or app marketing? I started working as a freelance translator, mainly in the automotive …
United States / US English
Information Logistics, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Maps & Navigation||2.03||February 10, 2017||3.85|
ASO Score & Checklist
- ● App Name
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 3358 characters. The Play Store algorithm takes app descriptions into account so don't forget to use relevant and important keywords in your description to increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● Screenshots
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Ok, that's perfect. You have 6 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.03 released on February 10, 2017
- fixes issues with local sound files
- other bug fixes for better performance
Version 2.02 released on June 02, 2016
Version 2.0 released on June 29, 2015
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Get the most current and relevant Pennsylvania traffic information on your smart phone without ever taking your eyes off the road or your hands off the wheel with 511PA, brought to you by the Pennsylvania Department of Transportation (PennDOT). 511PA provides real-time, hands-free traffic advisories for every PennDOT roadway in Pennsylvania, and for major roadways in neighboring states of NJ and WV, with more to come.
You simply turn on the application before you start your journey. 511PA uses your phone’s built-in GPS and the vast data in the PA, NJ and WV travel information system (go to the app's settings screen to enable non-PA advisories) to determine when you are approaching congestion, an accident scene or some other traffic disruption.
When there is an incident or slowdown nearby, 511PA broadcasts an advisory. There is nothing to read, nothing to click, nothing to scroll through. You just leave your phone in the center console or on the seat beside you and focus your attention on the road ahead.
By default, 511PA broadcasts advisories from within a 10-mile radius, but you have the option to reduce or expand the range to as little as one mile or as many as 500 miles. 511PA will automatically repeat advisories every 20 minutes while you remain within range of the incident, but you can change the setting to hear the advisories more or less frequently. You also can elect whether to hear advisories from all directions or just from the direction you’re traveling, and you have the option of filtering out different types of advisories by state or type of roadway.
The application gives you audio player controls for Play, Pause, Stop, Skip, and Replay All. These controls should not be used while operating your vehicle.
If you place or receive a phone call while a travel alert is playing and do not have a plan that allows simultaneous data and voice, the alert will pause, and will resume playing when the call has ended.
You don’t need to register to use the app. 511PA operates anonymously. We don’t receive or record any identifying information about you or your phone. By default, the app will report your device-determined speed and location to our servers. The data generated by collecting that information is useful. It can help improve our ability to provide real-time information about what is happening on our roadways. But if you would rather not participate, you will be able to opt out simply by clicking a radio button on the settings page whenever you launch the app.
The application is based on Information Logistics’ patent-pending "Open Microphone Platform," which is a queue-driven streaming technology platform used in combination with your phone's built-in GPS.
IMPORTANT – This application is intended to be launched while the user is not operating his or her motor vehicle. User agrees to use the Application responsibly and to avert any interaction with mobile devices while driving a motor vehicle. User understands and acknowledges that the Commonwealth Motor Vehicle Code states that ‘No driver shall operate a motor vehicle on a highway or traffic way in this Commonwealth while using an interactive wireless communications device to send, read, or write a text-based communication while the vehicle is in motion.'
511PA Ranking History | Maps & Navigation
511PA daily app ranking in Maps & Navigation category for the last 30 days.
511PA Worldwide Rankings | Maps & Navigation
511PA rankings per country in Maps & Navigation category.
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Icons play an extremely important role in the Click Through Rate (CTR) of a mobile application. Just like in real life, the 1st impression matters a lot in the App Store. Apps need to have optimized icons to stand out from others. Check out our 9 Tips to help you create awesome icons… The importance of visual content People tend to feel overwhelmed by the humongous amount of various information and content present everywhere. Their …