This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Finance||3.13.1||October 23, 2017||4.14|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 796 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 5 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.9 released on February 02, 2016
Version 3.9.1 released on March 08, 2016
Version 3.9.2 released on April 06, 2016
Version 3.7 released on October 20, 2015
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Here are some things you can do with the Progressive App:
· View coverages, discounts, ID cards, documents, and policy details.
· Report and add photos to a claim.
· Pay your bill by credit card, debit card, or checking account.
· View your billing history and upcoming payment schedule.
· See your progress in Snapshot®.
· Quote or make a policy change.
· Request roadside assistance, exactly when you need it most.
· Take and submit photos of documents that we've requested from you.
· Get in touch with your agent and claims rep.
· Start an auto insurance quote—and then buy online.
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Progressive Ranking History | Finance
Progressive daily app ranking in Finance category for the last 30 days.
Progressive Worldwide Rankings | Finance
Progressive rankings per country in Finance category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …