This week’s guest post goes to Whalla Labs, mobile app development company. At WWDC16, Apple introduced the arrival of Search Ads, which will be displayed in the App Store search results. But how and when will these ads appear? How will they affect App Store Optimization (ASO) and app discoverability? Everything you need to know below. Read the entire post on Whalla Labs blog. App Store discoverability: looking for a needle in a haystack App …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||News & Magazines||3.0.10||June 25, 2017||3.45|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 436 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 2 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.0.10 released on June 25, 2017
Version 2.3.15 released on March 31, 2017
Making friends on Staance now has even more benefits. When you connect with other Staancers, you will now be able to view their Staances (and chat with them) right from their profile. We also added an improved news feed to help find the perfect article for your Staance. Finally, notifications are now more easily accessible than ever. You should be heard.
Version 2.2.6 released on January 20, 2017
Version 1.1.2 released on October 07, 2016
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Staance Ranking History | News & Magazines
Staance daily app ranking in News & Magazines category for the last 30 days.
Staance Worldwide Rankings | News & Magazines
Staance rankings per country in News & Magazines category.
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SEO revolutionized the way companies optimize the visibility of their websites. Fifteen years later, another optimization tool is gaining traction among the apps’ developers community. Creativity is just the first step Having a great idea is just the first step in a long and complicated process. If you wanna be the next Mark Zuckerberg, you should rather think about “marketing”, “advertising” and “optimization”. Totally, there are more than 775.000 apps available on the App Store …