This week’s guest post goes to Whalla Labs, mobile app development company. At WWDC16, Apple introduced the arrival of Search Ads, which will be displayed in the App Store search results. But how and when will these ads appear? How will they affect App Store Optimization (ASO) and app discoverability? Everything you need to know below. Read the entire post on Whalla Labs blog. App Store discoverability: looking for a needle in a haystack App …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||News & Magazines||3.4.2||November 27, 2017||4.25|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 815 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 15 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 3.4.2 released on November 27, 2017
Version 3.3.3 released on August 22, 2017
Behind-the-scenes performance enhancements made to provide a richer user experience
Version 3.3.2 released on August 07, 2017
Access features like the Wire and Saved stories via the Shortcut widget.
Behind-the-scenes performance enhancements made to provide a richer user experience.
Version 3.3.1 released on July 25, 2017
Watchlist bug fixes.
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Reuters News app delivers breaking news, analysis and market data from the world's most trusted news organization. Explore a seamless stream of articles, pictures, and videos on your phone or tablet.
Reuters App accolades include the Apple App Store “Editor’s Choice”, “New and Noteworthy” and “What’s Hot” plus a 2014 Appy Award for News.
• Breadth of Coverage: Navigate between stories to explore a wide range of topics from Politics to Markets to Technology and more.
• Customizable Watchlist: Create and edit your personal watchlist of tickers.
• Flexible Access: Read online or save stories and read them later offline
• Video News: Get the latest top news stories throughout the day with a 15-minute Reuters TV program. (Available on Supported Devices and Versions)
Reuters News Ranking History | News & Magazines
Reuters News daily app ranking in News & Magazines category for the last 30 days.
Reuters News Worldwide Rankings | News & Magazines
Reuters News rankings per country in News & Magazines category.
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Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …