In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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Yahoo Fantasy Sports
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Sports||9.7.1||December 11, 2017||4.19|
ASO Score & Checklist
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- ● Versions
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Version 9.7.1 released on December 11, 2017
Version 9.5.2 released on September 25, 2017
With Football season in full swing, we’ve made some improvements to make your fantasy season better and more fun. What’s new:
* Introducing Live Updates (Beta) on the Matchup screen: Follow a stream of scoring plays that impact your matchup in real time
* Watch Sunday 9am EST on Yahoo! Ravens vs. Jaguars live from London Sept. 24
* Made bug fixes and general improvements
* Advised Tony Romo to stop using our Play Prediction beta™ feature on the broadcast, but he didn’t listen
Version 9.4.2 released on September 01, 2017
Football is coming up soon and we’ve made some improvements to make your fantasy season more fun.
* Brought the confidence meter to Matchups, see your chances of winning update in real time
* Added module to celebrate your matchups
* Updated Pick’em games and Survival Football. Join our free-to-enter $100K Survival contest today!
* Added new punter stat for going behind the back. Kevin Huber is your new #1 ranked player!
* Fixed login bug.
Version 9.3.3 released on August 18, 2017
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The best in Fantasy Football, Baseball, Basketball, Hockey, Tourney Pick'em and Daily Fantasy. Yahoo Fantasy has you covered every day, year-round.
Voted the Best Fantasy Sports Mobile App by the Fantasy Sports Trade Association: 2013, 2014, 2015, 2016.
Easily switch between games and focus on what really matters: drafting your team, setting your lineup, and winning!
-Manage your roster - pick up players and make trades in the app.
-Draft anywhere - you never need to miss a draft again now that you can draft your team from your phone
-Instant updates - be at the top of your game with instant scoring updates and breaking player news.
-Expert Analysis - edge out the competition with Yahoo Fantasy and Rotoworld experts, now accessible in the app.
-Fantasy Messenger - trash talk your leaguemates right from the app with gifs and other rich media
-Daily Fantasy Sports - draft a new roster every day for a chance to win money. Enter free contests or put cash on the line.
-Easily switch between managing your season-long and daily teams
-Elevate your trash talk with GIFs and more
Yahoo Fantasy Sports Ranking History | Sports
Yahoo Fantasy Sports daily app ranking in Sports category for the last 30 days.
Yahoo Fantasy Sports Worldwide Rankings | Sports
Yahoo Fantasy Sports rankings per country in Sports category.
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This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …