This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …
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App of the day 2017
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Events||2.1||December 21, 2017||3.47|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 360 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 4 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.1 released on December 21, 2017
Awesome Christmas Update!!!
Even after Christmas there are free app recommendations!
It is not just an advent calendar. After Christmas you still get daily recommandations.
More languages are now supported!
Minor bug fixes.
Version 3.0 released on November 30, 2017
Version 2.0 released on December 20, 2016
Version 1.1 released on December 09, 2016
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Everyday a new awesome App recommendation.
In the present there is an awesome App recommendation.
You are going to experience a new world with that apps!
It is not a must, but you want to install the recommended apps!
But there are not the usual famous apps but unknown great Apps you want to have installed on your smartphone!
Give it a try! :)
App of the day 2017 Ranking History | Events
App of the day 2017 daily app ranking in Events category for the last 30 days.
App of the day 2017 Worldwide Rankings | Events
App of the day 2017 rankings per country in Events category.
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App Keyword Tool
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Let’s continue this “Ultimate Guide” series! This week’s guest post was written for Erminesoft, mobile app development company. Learn everything you need to know on mobile app reviews thanks to this complete guide on the latest best practices. Let’s go for the five stars, shall we? Read the entire post on Erminesoft’s blog. Long gone are the days when App Stores were the place where a couple of tech geeks would fish for the newest …