This week, we’re interviewing Nathan Vander Heyden, founder of TranslateLab (app localization agency). Discover the atypical background of Nathan, who started as a freelance translator and ended up founding his own company to help indie developers localize their App Store Optimization (ASO) globally. 1. Tell us a bit about yourself and your company. How long have you been involved in ASO or app marketing? I started working as a freelance translator, mainly in the automotive …
United States / US English
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Libraries & Demo||3.0||May 24, 2014||3.97|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 838 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 2 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.0 released on May 24, 2014
Version released on January 01, 1970
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This app works only with Smart Launcher
This plugin will enable Smart Launcher to use some extra features. Actually you need this plugin to turn off the screen with a double tap using Smart Launcher. The plugin is very lightweight (only few kb) and doesn't influence battery life and memory usage.
PLEASE NOTE: SL extra requires some advanced permission (just to turn off the screen indeed). So after enabling it, you won't be able to uninstall this app unless you disable it in the SL's preferences. Then you will be able to uninstall this app like every other app. Here is a video tutorial:
If you think this procedure is too hard for you, just don't install this app. You will still be able to use the most part of the Smart Launcher features.
Plugin Extra Ranking History | Libraries & Demo
Plugin Extra daily app ranking in Libraries & Demo category for the last 30 days.
Plugin Extra Worldwide Rankings | Libraries & Demo
Plugin Extra rankings per country in Libraries & Demo category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
With iOS 8, video is coming to the App Store. And it’s a great opportunity for you to leverage a new marketing asset and get more engaged customers. The App Preview videos that you will be able to submit (just like you do for your screenshots) some time this fall have a very specific format. But the fact that there are constraints and limitations to what you can do doesn’t mean you can’t create a …