This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
United States / US English
American Public Media,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||News & Magazines||1.0.3||June 18, 2015||4.25|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 915 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 14 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.0.3 released on June 18, 2015
• Added some tension between stories so you don't accidentally advance to the next story
• Added auto-refresh so your stories are always up to date
• Added fallback alarm clock alert when connectivity is lost
• Added Push Notifications option to the Settings screen
• Fixed minor layout bugs on story pages
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Can’t get enough of Marketplace’s unique view and reporting on the global economy? The new Marketplace Android app gives you the ability to listen to all the Marketplace programs — plus create and build your own custom Marketplace show, by assembling a playlist of stories that interest you. Read and listen to global headlines from the Morning Report, insights on the changing digital landscape from Marketplace Tech, and the in-depth reporting and interviews you expect from our flagship show, Marketplace with Kai Ryssdal.
- Create your own playlist from marketplace segments
- Save and reorder stories and podcasts for offline listening
- Autoplay turns any playlist into a continuous audio feed
- Alarm clock to start your day with a Marketplace audio feed
- Curated Editor’s Pick feed delivers news in context
- Sharing to social networks including Facebook and Twitter
Marketplace Ranking History | News & Magazines
Marketplace daily app ranking in News & Magazines category for the last 30 days.
Marketplace Worldwide Rankings | News & Magazines
Marketplace rankings per country in News & Magazines category.
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App Keyword Tool
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Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
In this guest post, Dom Bracher, co-founder at Tapdaq, shares his expertise with us and describes the 3 most important metrics in mobile marketing. If you’re new to mobile analytics, this article will certainly help you getting started! In the world of mobile analytics there are now a vast number of metrics which you need to be tracking in order to determine the overall health of your application. In fact, one of the biggest challenges …