This week, Laurie Galazzo, our Inbound Marketing Manager, has answered the questions of Artyom Dogtiev from BusinessofApps. Here’s a preview of the interview. Read the full discussion right here. App Store Optimization (ASO) has become one of the major app marketing techniques. ASO is what drives native traffic for mobile apps on both iTunes App Store and Google Play. It’s equally important for a small indie app developer and a big app company powerhouse to …
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Silent Spring Institute,
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Health & Fitness||0.2.1||November 14, 2017||4.52|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1617 characters. The Play Store algorithm takes app descriptions into account so don't forget to use relevant and important keywords in your description to increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● Screenshots
You could add some screenshots.
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We only found 4 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 0.2.1 released on November 14, 2017
Version 0.4.5 released on April 28, 2017
New and improved notifications for current news.
Expanded search terms for tips.
Bug fixes for scanned product submission.
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Did you know that by replacing your vinyl shower curtain with a nylon one or using fragrance-free cleaning products you can make the air in your home healthier? Reducing your exposure to toxic chemicals is important to us—in fact, it’s what we do at Silent Spring Institute.
There is plenty of evidence that common chemicals in everyday products pose a real health risk. This app, developed by our scientists, offers research-based tips on how to avoid certain chemicals where you live and work, and it tracks your progress to see how well you “detox” your life. Detox Me empowers you to take control of your environment and make better choices to safeguard your health. We at Silent Spring Institute believe knowledge is not just power, but a prescription for prevention.
• Take control of toxic chemicals with a personalized guide—learn about chemicals in products, track your progress, get reminders, and celebrate milestones! Each tip offers an easy action and a compelling explanation of how small changes can lead to better health.
• Evaluate key areas of your daily life with 6 categories—home, food and drink, clothing, personal care, cleaning, and children—and 270 tips.
• Quickly find key tips when you need them. Use the barcode scanner or text search option to find tips relevant to a specific product category.
• Decode product labels with the help of the Label Guide, replace products with simple non-toxic ingredients using the DIY Guide, and check out top 10 tips for each category.
• Share with friends and family and get your neighbors involved in “detoxing” their lives.
Detox Me Ranking History | Health & Fitness
Detox Me daily app ranking in Health & Fitness category for the last 30 days.
Detox Me Worldwide Rankings | Health & Fitness
Detox Me rankings per country in Health & Fitness category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …