Landing pages can be extremely useful in any App Marketing strategy. Indeed, if well designed and carefully crafted, they can help increase conversion rate drastically. It is also a good way to raise app’s awareness and popularity. Having a strong online presence is unavoidable to achieve success. In this blog post you will see how you can benefit from having a landing page and we’ll give you 4 tools to help you create one. Why …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Games||1.5||June 28, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the App Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords tool.
- ● App Description
Your app description seems to be too short.
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It's only 611 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.5 released on June 28, 2016
Version 1.4 released on June 14, 2016
Version 1.3 released on June 09, 2016
Version 1.2 released on July 17, 2015
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This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …