Our ASO Expert, Laurie Galazzo, was interviewed by RaiseMetrics, A/B testing platform provider. Get a glimpse of her answers below. Read the full discussion on RaiseMetrics blog. Why do you think ASO has become such an important aspect of app marketing over the last few years? App Store Optimization (ASO) has become increasingly popular over the last few years, as the amount of mobile apps have kept increasing phenomenally on the stores. Indeed, with over …
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Avenza Systems Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Navigation||3.2||June 05, 2017||3.61|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 3317 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 3.2 released on June 05, 2017
Version 3.1 released on May 10, 2017
Version 3.0 released on November 07, 2016
• App officially rebranded as Avenza Maps with a fresh icon • Avenza Maps Pro subscription now available for professionals and power users • Import and export Esri shapefiles now supported for Avenza Maps Pro subscribers • Ability to import up to three of your own maps at a time • Unlock the ability to import an unlimited number of your own maps with an in-app subscription • MGRS/USGN coordinates available with Avenza Maps Pro subscription • Improved data import and export • Reorganized Settings section • Freshened visuals with new color scheme and icons
Version 3.0.1 released on November 11, 2016
• Minor fix for crash on start up
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Get the App. Get the Map.® - Avenza Maps is a powerful, award-winning offline map viewer with a connected in-app Map Store to find, purchase and download professionally created maps for a wide variety of uses including hiking, outdoor recreation, and traveling. Free for recreational use, just pay for maps (or download free ones). In-app subscription available for professional users. Our mobile maps don't need the internet to work. Carry maps around like books or music! Maps stored on your device and are always available even when not connected to WiFi or cellular coverage so that you can avoid data roaming charges when outside of your local network. Going hiking? Find an official park or topographic map and navigate with only GPS (cellular data can be disabled), record your tracks, estimate travel times, and add placemarks and photos to share with others. Continued use of GPS running in the background can dramatically decrease battery life. FEATURES • Locate and show GPS position and compass direction • Record GPS tracks during your activities • Drop placemarks wherever you are and add notes or photos • Measure distances and areas • Overlay search engine results on any map for offline use • Handy map searching tools to find the map you need • Load an unlimited number of maps from the Map Store • Load up to 3 of your own geospatial PDF, GeoPDF®, GeoTIFF and JPG maps at a time • Available in-app subscriptions to unlock the ability to import an unlimited number of your own maps GET MAPS FROM THE MAP STORE • Hundreds of thousands of free specialty maps available through the Avenza Map Store • You can have an unlimited number of Map Store maps on your device • Camping and hiking use including National Park Service maps and other regions of the world • Topographic use including USGS and Canadian Topographic maps and other regions of the world • Nautical and marine use including NOAA and FAA charts for North America and other regions of the world • Maps for tourists, transit, travel, special events, historic and much more UNLOCK MAP IMPORT LIMIT SUBSCRIPTION • Import an unlimited number of your own maps including geospatial PDF, GeoPDF®, and GeoTIFF • Recreational use only • Ideal for enthusiasts who import maps for traveling, hunting, fishing, hiking, navigation and more AVENZA MAPS PRO SUBSCRIPTION • Import an unlimited number of your own maps including geospatial PDF, GeoPDF®, and GeoTIFF • Empower your organization with the full features of Avenza Maps Pro • Required for commercial, academic, government, and professional use • Import and export Esri® shapefiles (points and lines only, areas coming soon) • Manage multiple users with subscription management system • Receive priority technical support MAP PUBLISHERS The Avenza Maps platform is an all-encompassing solution for the use, distribution and sale of digital versions of paper maps to mobile devices. We look to partner with map publishers who bring excellent design, diversity and value-added content to our platform. Contact us for more information. REQUIREMENTS • iOS 8.1 or greater • iPhone 4S or better, 4th Gen. iPod Touch or better, iPad 2 or better CONNECT WITH US http://www.avenzamaps.com http://www.facebook.com/avenzamaps http://www.twitter.com/avenzamaps http://www.instagram.com/avenzamaps
Avenza Maps Ranking History | Navigation
Avenza Maps daily app ranking in Navigation category for the last 30 days.
Avenza Maps Worldwide Rankings | Navigation
Avenza Maps rankings per country in Navigation category.
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This week’s collaboration is with Yalantis, mobile application development company. In this article, find 4 effective ways to improve your app title in order to maximize your app store visibility. Read the entire post on Yalantis blog. Having a great app is only the beginning of your app developer or marketer road to success. There’s a lot to do in order to achieve your goals. Building a powerful marketing strategy is a crucial step in …