Olivier Verdin, AppTweak co-founder, has recently been interviewed by Nidhi Shah, content strategist at Arkenea - mobile app design and development consultancy. Throughout a series of questions, Olivier shares his expertise in app marketing - especially in ASO - and provides us with useful tips and hacks. Here’s a sneek peek of his first answers. Read the rest of this interview on Arkenea Blog. Can an app developer or entrepreneur use PR over the longer term? How can they …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Lifestyle||1.3||November 19, 2015||2.9|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1154 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.3 released on November 19, 2015
- New app icon - Squashed more iOS9-related bugs
Version 1.2 released on October 14, 2015
- Improved performance - Squashed bugs related to iOS 9
Version 1.1 released on October 16, 2014
- Updated for iOS 8
Version 1.0 released on February 11, 2014
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CarGurus Ranking History | Lifestyle
CarGurus daily app ranking in Lifestyle category for the last 30 days.
CarGurus Worldwide Rankings | Lifestyle
CarGurus rankings per country in Lifestyle category.
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SEO revolutionized the way companies optimize the visibility of their websites. Fifteen years later, another optimization tool is gaining traction among the apps’ developers community. Creativity is just the first step Having a great idea is just the first step in a long and complicated process. If you wanna be the next Mark Zuckerberg, you should rather think about “marketing”, “advertising” and “optimization”. Totally, there are more than 775.000 apps available on the App Store …