This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
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Coupons for BJ's Wholesale Club - Save up to 80%
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Catalogs||1.0||November 02, 2016||0.0|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 740 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your app is still in the first version. Did you plan any updates? Users love new features.
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Version 1.0 released on November 02, 2016
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Coupons for BJ's Wholesale Club - Save up to 80% Ranking History | Catalogs
Coupons for BJ's Wholesale Club - Save up to 80% daily app ranking in Catalogs category for the last 30 days.
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Coupons for BJ's Wholesale Club - Save up to 80% rankings per country in Catalogs category.
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Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …