This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
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Data Usage Cat
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Utilities||7.1.4||May 12, 2017||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 715 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 7.1.4 released on May 12, 2017
Version 7.1.3 released on May 09, 2017
Version 7.1.2 released on May 06, 2017
Version 7.1.1 released on May 01, 2017
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Data Usage Cat Ranking History | Utilities
Data Usage Cat daily app ranking in Utilities category for the last 30 days.
Data Usage Cat Worldwide Rankings | Utilities
Data Usage Cat rankings per country in Utilities category.
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Over the last few years, the AppStore algorithm has been updated a few times without achieving Apple’s goals to ban cheaters and robotic downloads. This summer, Apple finally introduced a new algorithm, entirely redesigned to push forward newer apps with better reviews and reputation… Reputation comes first Until now, download volumes and velocity were the two most important factors for rankings on the App Store. Though, Apple recently changed the App Store algorithms to push …