Today, we’re having the pleasure to interview another of our ASO experts, Lee Blyth, founder of Approots (app full stack growth company). 1. Tell us a bit about yourself and your company? I’ve been working in Mobile Marketing and ASO for a long time. I’m from London (born and bred) and have been in Mobile most of my career, starting at Microsoft in 2007 when the iPhone 1 launched. My consultancy, Approots, is a full …
United States / English
Delta Dental Mobile
Delta Dental Plans Association,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Medical||3.0.0||July 08, 2015||2.36|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 2953 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.0.0 released on July 08, 2015
Version 3.0 -Redesigned navigation and user interface -Added ability to save ID card to app landing page for offline access -Added Dental Care Cost Estimator feature (not available in all geographical locations) -Added Secure Message feature (not available in all geographical locations) -Bug Fixes
Version 3.0.1 released on July 13, 2015
Version 3.0.1 -Redesigned navigation and user interface -Added ability to save ID card to app landing page for offline access -Added Dental Care Cost Estimator feature (not available in all geographical locations) -Added Secure Message feature (not available in all geographical locations) -Bug Fixes
Version 3.0.2 released on September 10, 2015
- Bug Fixes
Version 2.2.0 released on March 24, 2014
2.2.0 Release Apple published an incremental update to iOS, v7.0.6 and it’s recommended that you update to the latest patch of iOS. This update has no dependency for our app to work. Enhancements: Added reset button to the toothbrush timer Added new search/sort features for Find a Dentist Default plan type for Find a Dentist once logged in New Edit Profile and Change Password forms New Share/Refer Provider feature for Find a Dentist Display Alternate ID on ID card for SD, TN and WY subscribers iPAD app now available Various bug fixes and enhancements
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Delta Dental Mobile Ranking History | Medical
Delta Dental Mobile daily app ranking in Medical category for the last 30 days.
Delta Dental Mobile Worldwide Rankings | Medical
Delta Dental Mobile rankings per country in Medical category.
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This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …