This week we’re welcoming a guest post from Gabe (Incipia), one of our first ASO experts. In this article, Gabe breaks down his daily ASO routine into 7 steps. From researching to monitoring, learn from his experience and discover how your can maximize your App Store Optimization journey effectively. While this is especially helpful for ASO newbies, even people who aren’t new to managing ASO may ask this question, in order to make sure they …
United States / US English
Doc Halo, LLC,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Medical||3.4.2||January 31, 2018||4.92|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1186 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 3.4.2 released on January 31, 2018
General app improvements.
Version 3.4.1 released on January 24, 2018
Maintenance and Performance Enhancements
Version 3.4.0 released on January 11, 2018
Rebranding Performance and Experience Enhancements
Version 3.3.1 released on December 13, 2017
Maintenance & Performance Enhancements
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Halo Spectrum The Doc Halo clinical communication platform, Halo Spectrum, provides health systems with real-time communication that improves patient care and saves lives. The Halo Spectrum mobile app and online console provide HIPAA-compliant texting for the safe transmission of protected patient information. Robust care-coordination tools integrate with all hospital systems to allow instant access to systemwide schedules, critical and clinical teams, EHRs, call center messages, critical lab results and directories. Communicate the right information to the right people in real-time. Halo Spectrum Key Features: • Unlimited secure text messaging • Off-duty and auto-forwarding settings • Group messaging and distribution lists • Attach high-resolution photos, audio, video and documents • Customized with your directories and preferred network of physicians • Schedule management creates real-time systemwide call schedules • Activate critical teams through schedule management module • Secure connection and immediate access to EHRs, labs, operator consoles, call centers and other systems • Open API • Integrate your devices – smartphones, handhelds and/or pagers
Doc Halo Ranking History | Medical
Doc Halo daily app ranking in Medical category for the last 30 days.
Doc Halo Worldwide Rankings | Medical
Doc Halo rankings per country in Medical category.
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App Keyword Tool
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In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …