This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
United States / US English
App Viper Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Food and Drink||5.2||June 19, 2017||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 640 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 5.2 released on June 19, 2017
Version 5.1 released on January 30, 2017
Version 5.0 released on January 26, 2017
Version 4.0 released on September 13, 2016
Sticker Pack for Messages. Stickers include: Coffee Cup, Tea Cup and Smoothie.
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Drinklicious is a drink navigation app that helps you find beverages near you. Select coffee, tea or smoothies and Drinklicious will locate these items and display them on an interactive map around your current location. Tap any result to get full details. - Details include: name, address, hours, phone number, website and rating. - Share with your friends via Twitter, Facebook, text message, email or AirDrop. - Point to point navigation. - Save your favorites. - Normal, Satellite and Hybrid maps. Foodlicious for the Apple Watch - View your favorites. - Details include: name, address and phone number. - Point to point navigation.
Drinklicious Ranking History | Food and Drink
Drinklicious daily app ranking in Food and Drink category for the last 30 days.
Drinklicious Worldwide Rankings | Food and Drink
Drinklicious rankings per country in Food and Drink category.
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App Keyword Tool
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This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …