App Store Optimization (ASO) is getting increasingly popular while the app store market is dominated by two major actors: Apple and Google. Both of these stores have their own specificities that need to be understood in order to build a strong ASO strategy. This article underlines the 3 biggest ASO differences. Read the rest of this post on AppLift blog. Since the apparition of mobile applications, two app stores clearly shape the mobile app ecosystem. Of course, …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Finance||1.1.2||December 14, 2017||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1895 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 1.1.2 released on December 14, 2017
This update includes changes to support iOS 11 and iPhone X.
Version 1.1.1 released on December 10, 2017
This update includes new functionality and the ability to prompt users to rate the app in the app store, support for prior plan contributions in enrollment and the ability to view pending deferrals.
Version 1.1.0 released on October 15, 2017
This update includes new functionality and the ability to enroll in Managed Accounts services along with Touch ID security enhancements that will require you to update to the latest version.
Version 1.0.19 released on August 23, 2017
Additional slider functionality for retirement forecasting.
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For participants in employer-sponsored retirement plans with services by Empower Retirement, use this app to view account details and execute specific transactions to help better manage your retirement plan anytime, anywhere. Use your device to: • Register, enroll, and log into your retirement plan. • Model different saving scenarios and see their potential impact on achieving your retirement income goal. • View account balances and your rate of return. • Modify contribution rates, allocations, and beneficiaries. • Keep your personal profile up-to-date, including communication preference, username, and password. Use your Apple Watch to: • Glance at your estimated retirement income projection. • View your account summary with balances and investment details. • Count down to your projected retirement date. The images provided are for illustrative purposes only. Core securities, when offered, are offered through GWFS Equities, Inc. and/or other broker dealers. GWFS Equities, Inc., Member FINRA/SIPC, is a wholly owned subsidiary of Great-West Life & Annuity Insurance Company. Recordkeeping and administrative services are provided by Empower Retirement. Empower Retirement refers to the products and services offered in the retirement markets by Great-West Life & Annuity Insurance Company (GWL&A), Corporate Headquarters: Greenwood Village, CO; Great-West Life & Annuity Insurance Company of New York, Home Office: NY, NY; and their subsidiaries and affiliates. The trademarks, logos, service marks, and design elements used are owned by their respective owners and are used by permission. Representatives of Empower Retirement do not offer or provide investment, fiduciary, financial, legal or tax advice or act in a fiduciary capacity for any client unless explicitly described in writing. Please consult with your investment advisor, attorney and/or tax advisor as needed.
Empower Retirement Ranking History | Finance
Empower Retirement daily app ranking in Finance category for the last 30 days.
Empower Retirement Worldwide Rankings | Finance
Empower Retirement rankings per country in Finance category.
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App Keyword Tool
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