Today, we’re having the pleasure to interview another of our ASO experts, Lee Blyth, founder of Approots (app full stack growth company). 1. Tell us a bit about yourself and your company? I’ve been working in Mobile Marketing and ASO for a long time. I’m from London (born and bred) and have been in Mobile most of my career, starting at Microsoft in 2007 when the iPhone 1 launched. My consultancy, Approots, is a full …
United States / US English
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Productivity||8.5||October 18, 2017||3.78|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 3952 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 8.5 released on October 18, 2017
Changes to Notebook navigation Notebooks are now accessible by: - Tapping back button - Swiping right You can enable/disable recent notebooks in Account > Settings > Notebooks Misc bug fixes and perf improvements
Version 8.4 released on September 18, 2017
Updates for iOS 11 Use Siri with Evernote: Create, update, and find notes Updated Watch App: Improved performance, create audio notes Misc bug fixes and performance improvements
Version 8.4.1 released on September 28, 2017
Bug fixes and misc updates for iOS 11 Use Siri with Evernote: Create, update, and find notes Updated Watch App: Improved performance, create audio notes
Version 8.3 released on August 08, 2017
Fixed an issue where the app would perform slowly on iPad. Fixed an issue where content from one note might replace content in another. Fixed an issue where content in offline notebooks would not download.
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Evernote Ranking History | Productivity
Evernote daily app ranking in Productivity category for the last 30 days.
Evernote Worldwide Rankings | Productivity
Evernote rankings per country in Productivity category.
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On September the 1st, Apple officially announced some major changes regarding the App Store. App names will now have a limit of 50 characters. Plus, obsolete and abandoned apps will be removed starting September 7, 2016. More info below. Apple continues improving the App Store discoverability Apple app discovery has always been controversial. With over 2 million of apps in the App Store, both app developers and app users’ experiences are often affected. Indeed, app …