Today we’re having the pleasure to read Peter Godtfredsen’s answers on our App Store Optimization (ASO) interview. Peter founded Mobtimizers together with Brian Kjaerulff, another of our ASO experts. Read his app marketing tips below! 1. Tell us a bit about yourself and your company? I’ve always strived for a creative outlet in my work, beginning with music and art and moving onto design and data analysis. Joining forces with my business partner Brian Kjaerulff, …
United States / English
Federal Emergency Management Agency (FEMA),
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Weather||2.9||November 04, 2016||2.67|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 585 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.9 released on November 04, 2016
- Updated Emergency Safety Tips - Added Google Analytics (optional) - Added Settings page - Added list view for Disaster Reporter photos - Updated buttons
Version 2.9.1 released on February 13, 2017
Version 2.8 released on May 03, 2016
-Ability to upload disaster photos in the Spanish section (FotoDesastre). -Tweaks to the preparedness reminders. -Bug fixes and content edits.
Version 2.8.1 released on May 14, 2016
-Weather alert notification fix. NOTE: To reset the notifications, go to the "Alerts" tab in Weather Alerts. -Small big fixes.
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FEMA Ranking History | Weather
FEMA daily app ranking in Weather category for the last 30 days.
FEMA Worldwide Rankings | Weather
FEMA rankings per country in Weather category.
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