Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …
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Delta Air Lines, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||4.11.1||March 28, 2018||2.21|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1692 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 4.11.1 released on March 28, 2018
What’s New in Version 4.11.1: • Fixes an issue which could cause the app to quit unexpectedly • Additional fixes and enhancements to improve overall customer experience and reliability
Version 4.11 released on March 27, 2018
What’s New in Version 4.11: • Bug fixes and enhancements to improve overall reliability
Version 4.10 released on March 05, 2018
What’s New in Version 4.10: • Bug fixes and stability improvements
Version 4.9 released on January 31, 2018
What’s New in Version 4.9: • You can now view the miles you’ve earned for your trip on the arrival screen of “Today” • We’ve added two new interactive wayfinding maps. Get turn-by-turn directions inside the airport in both Amsterdam and Mexico City • Bug fixes and stability enhancements
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Welcome to Fly Delta, Delta’s award winning iPhone app. With a redesigned Today screen which provides quick access to your eBoarding pass and other important day-of-travel information, Fly Delta makes travel easier than ever before. • Enroll in Delta's SkyMiles® program and earn miles every time you travel • Find, compare and book Domestic and International flights • Book SkyMiles award tickets • Purchase Delta Comfort+™ and Trip Extras, including in-flight Wi-Fi, Priority Boarding and more • Reserve Preferred Seats like bulkhead and aisle • Rebook cancelled flights or missed connections • Manage your trips, profile and customize your travel preferences • Check your SkyMiles account balance and current Medallion® status • Check in, view your eBoarding Pass and add it to Apple Wallet • Pay for checked bags and track their location • Check the latest flight status and receive flight and gate change notifications • Save a photo to remember your parking spot • Check your status on the upgrade or standby list • View or change your seat • Locate Delta Sky Club® lounges • View interactive airport maps, public transportation details and weather information • Get detailed info about our fleet and partners • Map flights en route with an interactive flight tracker • “Today” gathers everything you need for your day of travel into one convenient place • “Feed” ensures you always have the latest flight updates, gate changes and more • View countdown to departure and arrival along with gate and baggage carousel information on Apple Watch The Fly Delta app for iPhone and delta.com are always free to use on Delta’s Wi-Fi-enabled flights. Visit delta.com/app for more information.
Fly Delta Ranking History | Travel
Fly Delta daily app ranking in Travel category for the last 30 days.
Fly Delta Worldwide Rankings | Travel
Fly Delta rankings per country in Travel category.
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App Keyword Tool
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This week, we had the pleasure to collaborate with Steve Young, mobile growth hacker and founder of Appmasters.co. His website is dedicated to useful app marketing resources and courses. Discover the first part of our guest post on app keywords. Read the rest of this blog post here. We always say that finding the best keywords for an app is not an easy task. If you’re new to App Store Optimization (ASO), you might be wondering why. Well …