This week, we’re having the pleasure to welcome a new guest post from Andrew Gazdecki, founder and CEO of Biznessapps, mobile app builder for small businesses. You have a brilliant app idea but have no clue where to start? Read this post and learn how to create your first app. If you got entrepreneur in your blood, I would be willing to bet that there are nights you are up late because your brain won’t …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Shopping||6.11.0||January 16, 2018||2.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1174 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 6.11.0 released on January 16, 2018
We’ve fixed some bugs for a better app experience and made a few changes to checkout so that applying and removing promos, rewards, and bonus cash is as easy as pie. Apps have New Year’s resolutions too. One of ours is to get more feedback this year, so tell us what you love, hate, or would like to see next at firstname.lastname@example.org.
Version 6.10.0 released on December 07, 2017
We’ve made some security and checkout enhancements and fixed some bugs for a better app experience. Have ideas for new features or ways you’d improve the app? Send us your feedback at email@example.com. Happy holidays!
Version 6.9.0 released on November 14, 2017
Order Tracking: Check on the status of your orders, just in time for the holiday season! Simply go to your Account, tap on My Orders and click through to access your tracking number. Checkout Updates: We've made it easier for you to confirm that your promos were applied and see when you've got Rewards and Bonus Cash to spend. Happy saving! Holiday Theme: We’ve added some seasonal sparkle to make your shopping experience a little bit brighter this holiday season. We’ve also made a few enhancements and fixed some bugs for a better app experience. Send us your feedback at firstname.lastname@example.org. Happy holidays!
Version 6.8.1 released on October 28, 2017
Cardholders: We’ve made updates to make it easier than ever to see your Rewards and track your points. Just link your card in the Wallet section to check it out! We’ve also made a few enhancements and fixed some bugs for a better app experience. Hit us up at email@example.com if you have anything to share!
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Shop the latest and greatest styles at Gap with our new app! Reinvented from the ground up, it’s a must-have for shoppers on the go. Discover: Browse our entire collection, from covetable new arrivals to year-round classics across all departments. Find: Denim obsessed? Searching for a particular color? Find your next wardrobe essential with our search and filter tools. Buy: Our updated, mobile-friendly checkout process lets you add styles to your bag and check out in seconds. Save: Easily find and apply our best offers and promos on the app. Access and redeem your Rewards, GapCash, and more with just a few taps. Manage: Hey, Gap cardholders! It’s never been easier to manage your Gap Inc. credit cards. Check your balance, track Rewards and points, and pay your bill in our app’s Wallet section. Access: With Touch ID for account sign-in, pick up where you left off faster than ever before. Be In The Know: Opt-in to push notifications to receive instant alerts about offers and more. Download our new app and feel the #gaplove Tell us what you want to see in the app by emailing us at firstname.lastname@example.org. And stay tuned for new features on the way!
Gap Ranking History | Shopping
Gap daily app ranking in Shopping category for the last 30 days.
Gap Worldwide Rankings | Shopping
Gap rankings per country in Shopping category.
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Today we’re having the pleasure to interview Pablo Penny, ASO Manager at Phiture. Learn more about his various app marketing challenges and achievements. Discover his tips to build a successful keyword optimization strategy and increase visibility. 1. Tell us a bit about yourself and your company? I am a consultant at Phiture which is a mobile growth consultancy based in Berlin. We help apps grow their user-base through activities related to acquisition, engagement & retention …