This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …
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Learfield Communications, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Sports||5.2||September 02, 2015||4.19|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 914 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 5.2 released on September 02, 2015
* Enhanced Live Stats for events * Social media feeds in gameday * Other bug fixes
Version 5.1 released on April 28, 2015
* Compatibility with iPhone 6/iPhone 6 Plus * General Bug Fixes
Version 5.0.4 released on December 01, 2014
* Bug Fixes
Version 5.0 released on August 04, 2014
* New app design for the new season. * The schedules page has been completely redesigned. The schedule detail page also includes a new layout which allows you to easily get to scores, game information, and other related content. * The latest, on-demand, news, rosters, and photos pages have all been updated with a cleaner design. * There is now even more of your favorite video content available inside the app. * Article fonts can be resized for easier reading. * Once you finish reading an article, move to the next article by scrolling down. * The new gameday section features a streamlined layout, with everything you need to know about games going on that day. Find fan information, related game content, current scores, social media, and more.
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Get the Official iPhone app of Carolina Athletics powered by GoHeels.com. The GoHeels App will give you access to all UNC Tar Heel sports including basketball, baseball, cross country, fencing, football, golf, gymnastics, lacrosse, rowing, soccer, softball, swimming and diving, tennis, track and field, volleyball and wrestling. The GoHeels App will give fans free access to: • News • Scores • Schedules • Rosters • Bios • Live stats Additionally, fans can choose to upgrade to the Premium app for: • On-Demand Video including highlights, condensed games, interviews and feature shows • Access to Live Audio for GoHeels TV subscribers. (Please note: GoHeels TV Members can log-in to listen to live audio on the iPhone app with their valid GoHeels TV subscription. If you are not a GoHeels TV member, visit www.GoHeels.com to sign up) The premium app is a one-time charge for the 2015-2016 season.
GoHeels Ranking History | Sports
GoHeels daily app ranking in Sports category for the last 30 days.
GoHeels Worldwide Rankings | Sports
GoHeels rankings per country in Sports category.
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Olivier Verdin, AppTweak co-founder, has recently been interviewed by Nidhi Shah, content strategist at Arkenea - mobile app design and development consultancy. Throughout a series of questions, Olivier shares his expertise in app marketing - especially in ASO - and provides us with useful tips and hacks. Here’s a sneek peek of his first answers. Read the rest of this interview on Arkenea Blog. Can an app developer or entrepreneur use PR over the longer term? How can they …