This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …
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Google News & Weather
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||2.0.1035||July 10, 2017||4.2|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 682 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.0.1035 released on July 10, 2017
Version 1.9.467 released on July 24, 2015
◦ New 2 column layout for iPad ◦ Most Popular section
Version 1.8.455 released on July 10, 2015
Performance enhancements and stability improvements.
Version 1.7.426 released on May 12, 2015
◦ Ready for Apple Watch ◦ Performance enhancements and stability improvements.
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Your comprehensive and personalized view of headline stories and local news & weather. ° Coverage from 75,000 publications ◦ Instant-load read experience with AMP (Accelerated Mobile Pages) ◦ Headlines carousel - quickly browse headlines, tap to read, swipe to read next. iPhone, iPad only. iOS 9 and up only. ° Simple swipe-access to categories such as Top Stories, Technology, Sports & Weather ° Tune your layout with any of 60 country-specific editions and personalized news sections such as ‘Hollywood’, ‘NASA’, ‘Fashion’, or anything else that catches your fancy ° Tap any story for a deep selection of viewpoints, including in-depth articles, Opinion, and local perspectives
Google News & Weather Ranking History | News
Google News & Weather daily app ranking in News category for the last 30 days.
Google News & Weather Worldwide Rankings | News
Google News & Weather rankings per country in News category.
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App Keyword Tool
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This article has been published on Bizness Apps blog as a guest post on App Store Optimization (ASO). Check out these 9 effective tips to improve your App Store discoverability. Read the entire post on Bizness Apps blog. App Store Optimization (ASO) or “Mobile SEO” has become inevitable. It is essential to optimize your app for App Store search engines, as increasing your app’s visibility will ultimately result in an increase in app users. Just …