This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Shopping||1.10.5||September 01, 2017||3.17|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 786 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.10.5 released on September 01, 2017
Version 1.10.4 released on August 03, 2017
Version 1.10.3 released on July 14, 2017
Version 1.10.2 released on March 16, 2017
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H-E-B Ranking History | Shopping
H-E-B daily app ranking in Shopping category for the last 30 days.
H-E-B Worldwide Rankings | Shopping
H-E-B rankings per country in Shopping category.
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App Keyword Tool
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Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
Rishan from Yodel Mobile is one of our ASO Experts and he’s answered our questions on App Store Optimization (ASO). Discover his insights below! 1. Tell us a bit about yourself and your company? I’ve worked in the mobile industry for the past 5 years. Having come from a mobile innovations and insights background, I was quick to realise the importance and impact that mobile would have on brands, businesses and everyday users for the …