This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …
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Hale and Hearty
Hale and Hearty Soups, LLC,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Food and Drink||1.5.1.||September 20, 2017||3.76|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 858 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.5.1. released on September 20, 2017
- Minor bug fixes
Version 1.5.0 released on February 17, 2017
- Earn $5 for every $50 spent - In-app ordering for delivery & pickup (where available) - App is now synced with your www.haleandhearty.com online ordering account - New layout and design - New rewards screen tab shows breakdown of available offers
Version 1.4.0 released on April 25, 2016
· Fresh, new look · Removed status levels · New campaigns & contests · Email us at: Haleandhearty@thelevelup.com with feedback at any time. · If you like using our app, please leave us a great review! We really appreciate it.
Version 1.3.1 released on July 29, 2015
- Use your app for loyalty only, no linked debit/credit card required!
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Welcome to the Hale and Hearty App! Use your smartphone to earn Hearty Rewards like free lunch, special offers and more! For every $50 spent, you’ll earn $5. Link your credit or debit card for fast mobile payment at the store, or skip this step to use the app for loyalty alone! View our daily soup specials and order through the app for delivery and pickup (where available). You’ll also get $2 just for downloading the app, and $2 for each friend you invite. Additional Features: Order for delivery and pickup (select locations) Earn rewards in-store and online View full menu - including our daily soup specials! Dietary and nutritional information Store hours and locations Questions? Comments? Find us on Facebook (facebook.com/haleandhearty), Twitter (@haleheartysoups), and Instagram (@haleheartysoups), or email us at email@example.com."
Hale and Hearty Ranking History | Food and Drink
Hale and Hearty daily app ranking in Food and Drink category for the last 30 days.
Hale and Hearty Worldwide Rankings | Food and Drink
Hale and Hearty rankings per country in Food and Drink category.
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App Keyword Tool
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This week, we’re having the pleasure to present you to our German ASO expert Johannes, from Growfirst. Discover his background, app marketing experiences and insights on organic growth strategies. 1. Tell us a bit about yourself and your company? I’m 25, from Munich & began my journey in the field of app marketing during the 6. semester of my bachelor’s degree. Back then I worked at the mobile development agency NEXT Munich as an inhouse …