For the 3rd time, we’re having the pleasure to write on AppMasters.co blog, held by Steve Young. As you may already know, app reviews have a huge impact in the various app stores' algorithms. Therefore, reviews are an important element of App Store Optimization (ASO). It is therefore important to take action on your bad reviews. If you have no clue on how to do so, this post is for you. Find out 4 effective …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||1.0.2322||September 19, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 502 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.0.2322 released on September 19, 2016
Version 1.0.2346 released on September 21, 2016
- Improvements to User Experience & Bug Fixes
Version 1.0.2413 released on September 24, 2016
- Improvements to User Experience & Bug Fixes - Header will no longer cover up portion of video in landscape - Updated sharing excerpt length & encoding - Fixed radio button on Video Page
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This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …