This article has been published on Bizness Apps blog as a guest post on App Store Optimization (ASO). Check out these 9 effective tips to improve your App Store discoverability. Read the entire post on Bizness Apps blog. App Store Optimization (ASO) or “Mobile SEO” has become inevitable. It is essential to optimize your app for App Store search engines, as increasing your app’s visibility will ultimately result in an increase in app users. Just …
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ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 502 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.0.2413 released on September 24, 2016
- Improvements to User Experience & Bug Fixes - Header will no longer cover up portion of video in landscape - Updated sharing excerpt length & encoding - Fixed radio button on Video Page
Version 1.0.2346 released on September 21, 2016
- Improvements to User Experience & Bug Fixes
Version 1.0.2322 released on September 19, 2016
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This week we’re welcoming a guest post from Gabe (Incipia), one of our first ASO experts. In this article, Gabe breaks down his daily ASO routine into 7 steps. From researching to monitoring, learn from his experience and discover how your can maximize your App Store Optimization journey effectively. While this is especially helpful for ASO newbies, even people who aren’t new to managing ASO may ask this question, in order to make sure they …