This week, we had the great opportunity to collaborate with OpenXcell, one of the pioneers in mobile app development services. Discover the first part of our guest post on the best practices of app localization. Read the rest of this article here. You spent months building an awesome app. You’ve worked hard on your App Store Optimization and your app is selling well in English-speaking countries. However, on the other hand, you’re struggling to drive downloads and your traffic …
United States / US English
Duke Center For Behavioral Economics,
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|Apple||Books||1.0||October 05, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 717 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your app is still in the first version. Did you plan any updates? Users love new features.
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Version 1.0 released on October 05, 2016
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Need some advice? Ever wonder whether to split a check on a date, how to say “no” to a request, what to buy for a perfect gift, or why people cheat? Read answers to these conundrums in Irrationally Yours, written by social scientist, Duke Professor and bestselling author Dan Ariely. This app brings you excerpts from the book Irrationally Yours: On Missing Socks, Pickup Lines, and other Existential Puzzles, and from Dan’s Wall Street Journal column, “Ask Ariely.” Go on short, medium, or long reading adventures (designed specifically for bathroom breaks of different lengths). Track your progress and save your favorite dilemmas. Earn achievements and learn how to apply social science to everyday challenges!
Irrationally Yours Ranking History | Books
Irrationally Yours daily app ranking in Books category for the last 30 days.
Irrationally Yours Worldwide Rankings | Books
Irrationally Yours rankings per country in Books category.
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Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …