This week, we’re having the pleasure to present you to our German ASO expert Johannes, from Growfirst. Discover his background, app marketing experiences and insights on organic growth strategies. 1. Tell us a bit about yourself and your company? I’m 25, from Munich & began my journey in the field of app marketing during the 6. semester of my bachelor’s degree. Back then I worked at the mobile development agency NEXT Munich as an inhouse …
United States / US English
Sterling Jewelers, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Shopping||3.11||November 15, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 864 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.11 released on November 15, 2016
You're giving us feedback and we're listening - just in time for Black Friday! Update to the latest version to get improvements and bug fixes.
Version 3.10 released on October 25, 2016
You’re giving us feedback, and we’re listening. Update to the latest version to get improvements and bug fixes. -Optimization for iOS 10 -Improved shopping experience
Version 3.9 released on June 15, 2016
We've listened to your feedback and have included bug fixes to improve the bill-pay and shopping experiences.
Version 3.8 released on May 26, 2016
This release features updates to the browsing and shopping experience, fixes, and performance improvements.
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As the #1 specialty jewelry brand in the United States, we know that offering fine jewelry at a great price is only part of the story. We are fully committed to providing a superior shopping experience - both in our stores and online. We offer that same great jewelry shopping experience with our Kay Jewelers mobile application. Now it's easier than ever to shop from your iPhone or iPad! Stunning product images will help guide you on your search for the perfect jewelry. Browse and purchase with the swipe of a finger! If you aren't sure what size ring you need, try out our amazing Ring Sizer that will quickly help you choose the size that's right for you. Our app also allows you to pay your bill, and our store locator feature lets you find the nearest store to your current location. It offers turn-by-turn directions while also providing a visual map.
Kay Jewelers Ranking History | Shopping
Kay Jewelers daily app ranking in Shopping category for the last 30 days.
Kay Jewelers Worldwide Rankings | Shopping
Kay Jewelers rankings per country in Shopping category.
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App Keyword Tool
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At its Worldwide Developer Conference, Apple announced a huge update to iTunes Connect. Developers will now be able to get more analytics helping them to manage their apps and marketing campaigns. They will also be able to actually track their app engagement and retention throughout very interesting metrics on which we will focus in this blog article. What’s new? Along with a brand new design, app previews, app bundles and TestFlight beta testing, Apple introduced …