This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …
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KAYAK Flights, Hotels & Cars
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||54.0.0||February 22, 2017||3.33|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 606 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 54.0.0 released on February 22, 2017
Version 53.0.0 released on February 08, 2017
Version 52.0.0 released on January 26, 2017
Version 51.0.0 released on December 19, 2016
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KAYAK searches hundreds of travel sites so you don’t need to. Book the cheapest flights, hotels and hire cars and save money with mobile only rates and private deals. Use Trips to organise your travel plans and stay informed with free real-time flight status alerts. Get the KAYAK app now! AWARDS Winner of 10 Webby Awards including: • People's Voice Award for Travel Mobile Apps & Other Handheld Devices (2015) • Webby and People's Voice Award for Travel Tablet Apps & all Other Handheld Devices (2014) Time Magazine: 50 Best iPhone Apps (2014) Wired Magazine: The 8 Best Apps for World Travelers (2014)
KAYAK Flights, Hotels & Cars Ranking History | Travel
KAYAK Flights, Hotels & Cars daily app ranking in Travel category for the last 30 days.
KAYAK Flights, Hotels & Cars Worldwide Rankings | Travel
KAYAK Flights, Hotels & Cars rankings per country in Travel category.
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In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …