This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Social Networking||3.5||June 07, 2017||3.31|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 571 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.5 released on June 07, 2017
Version 3.4.1 released on May 26, 2017
Version 3.4 released on May 10, 2017
Version 3.3.3 released on April 26, 2017
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Kickstarter is a vibrant community of people working together to bring creative projects to life. People from all over the world have pledged $2 billion to projects on Kickstarter, funding everything from art, to new games, innovative technologies, Oscar-winning documentaries, and much, much more. Use the app to... * Discover new projects * Watch project videos * Get updates from projects and your friends And if you’re a project creator… * Use the app to stay connected with your backers * Track your project’s funding progress * Post updates from wherever you are
Kickstarter Ranking History | Social Networking
Kickstarter daily app ranking in Social Networking category for the last 30 days.
Kickstarter Worldwide Rankings | Social Networking
Kickstarter rankings per country in Social Networking category.
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Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …