This week, we’re having the pleasure to collaborate again with Stefan from Leanplum (mobile marketing platform). In this post, Stefan gives us 4 steps to improve app retention. Discover actionable techniques that will help boosting your app retention rate. Research has repeatedly shown that mobile user retention is a challenge. Many mobile teams pride themselves on their acquisition strategies and “growth hacks,” but the fact remains: for every user who downloads your app, only a …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Games||3.0||October 06, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the App Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords tool.
- ● App Description
Your app description seems to be too short.
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It's only 636 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.0 released on October 06, 2016
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iTunes Radio is to be launched in the UK shortly. Is it to be considered as a serious threat to other existing successful platforms? Here’s a recap of the actual situation with an overview of the 5 biggest music streaming apps in the UK. Streaming Services invasion Nowadays, information is universally accessible and shareable to anyone, anywhere. It is ridiculously easy to find anything we’re looking for on the Internet. For most of us, it …