This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
United States / US English
Mackin Educational Resources,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Books||3.11.0||December 21, 2017||4.33|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1082 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.11.0 released on December 21, 2017
-Push notification support -Improved dictionary including audible pronunciation -Refined touch and gesture sensitivity -More and more previews -Various bug fixes
Version 3.10.0 released on November 03, 2017
Bug fixes. New categories and groups views.
Version 3.7.5 released on September 27, 2017
-Teacher Accounts with shortcut to admin tools -Improved Text-to-speech -Upgraded offline notes and assignments -Boosted performance of audiobooks on mobile devices -Various bug fixes
Version 3.6.0 released on August 29, 2017
* Bug fixes. * Improved login experience for Google, ClassLink, Destiny, Clever, and SAML.
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Students, you can now explore your school's eBooks on the iPad, iPod Touch and iPhone with the MackinVIA Reader, an easy-to-use app that's fully integrated with your MackinVIA Backpack. The MackinVIA Reader gives you instant access to your eBook checkouts and downloads. And you're always one tap away from searching your school's MackinVIA for more titles. Reading your checked out eBooks has never been easier. Features include: · Swipe and tap paging · Page dragbar · Single or dual page view · Table of Contents · Search within the book · Bookmarks · Note taking · Highlighting · Citations from EasyBib™ · Integrated Merriam-Webster™ dictionary · Read Aloud (text-to-speech) – listen to the words spoken as you follow along! · A list of your eBook checkouts · Early return · Fast online reading · Download option for offline reading · All the digital resources licensed to your school are displayed within the MackinVIA app To get started simply enter your school name along with your MackinVIA Backpack username and password.
MackinVIA Ranking History | Books
MackinVIA daily app ranking in Books category for the last 30 days.
MackinVIA Worldwide Rankings | Books
MackinVIA rankings per country in Books category.
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App Keyword Tool
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This week, we had the privilege to collaborate with Tapdaq, the famous mobile advertising platform. We proudly contributed to their blog with a new guest post on App Store Optimization. Are you struggling with your copywriting? Follow our 4 tips to come up with a great app description and increase your organic downloads. Read the rest of this article on Tapdaq blog. App Store Optimisation (ASO), or “Mobile SEO”, is getting increasingly popular as the number of available …