Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||1.1.0||April 22, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description is way too short.
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You have 411 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.1.0 released on April 22, 2016
Enhanced communication abilities that allows you to get more important information to other members of your company in a more efficient and timely manner.
Version 1.0.6 released on August 08, 2013
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Install the FREE MacroPoint Application, so you and your co-workers can communicate! MacroPoint is a free mobile application that allows you to get important information to other members of your company in an efficient and timely manner. You can share data such as location, job schedules, status reports, and much more! **Continued use of GPS running in the background can dramatically decrease battery life.
MacroPoint Ranking History | Travel
MacroPoint daily app ranking in Travel category for the last 30 days.
MacroPoint Worldwide Rankings | Travel
MacroPoint rankings per country in Travel category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …