In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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Magazine 'Pick up'
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Lifestyle||1.3||December 09, 2012||3.08|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 788 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.3 released on December 09, 2012
Version 1.1 released on December 04, 2012
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Magazine "Pick up" for men about girls, sports, and health. The magazine will have a wonderful time. How Subscriptions Work: To get a full issue, enter the in-app store and buy the current issue for $1.99, a one-year subscription $15.99 or a 6 monthly subscription for $7.99! (prices vary in other currencies) - Payments will be charged to your iTunes Account at confirmation of purchase. AUTOMATIC RENEWAL FEATURE: Your subscription will automatically continue unless auto-renewal is turned off at least 24 hours before the end of the current period. Your credit card will automatically be charged for another subscription period at the current subscription price. You can manage your subscriptions and turn off auto-renewal by going to your iTunes Account Settings after purchase
Magazine 'Pick up' Ranking History | Lifestyle
Magazine 'Pick up' daily app ranking in Lifestyle category for the last 30 days.
Magazine 'Pick up' Worldwide Rankings | Lifestyle
Magazine 'Pick up' rankings per country in Lifestyle category.
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The Apple App Store is closing for 5 days during the Holiday Season, while this period is actually the busiest in terms of app downloads! We highly encourage you to update your App Store Optimization (ASO) strategy before Christmas in order to benefit from this spike. Discover our latest observations based on download data collected for over 2 years! 2017, busy year for the App Stores! Christmas time and the Holiday season are around the …