This week, we’re having the pleasure to collaborate once again with Leanplum, mobile marketing platform. In this article, find five push notifications strategies that will help you increase your app engagement. Read the entire post on Leanplum blog. Sometimes, you have a great app, but lack engagement. Or you drive downloads, but your retention is low. There are two possibilities here: you need to optimize certain user flows, or you’re missing out on key opportunities …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||6.1.0||March 07, 2017||2.34|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1941 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 6.1.0 released on March 07, 2017
Version 6.1.1 released on March 14, 2017
Version 6.0.0 released on February 07, 2017
Version 6.0.1 released on February 10, 2017
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The Marriott mobile app makes booking hotels and travel accommodations easier than ever. With over 4,000 hotels and resorts in over 78 countries, you can quickly find accommodations and make reservations across any of Marriott’s 19 hotel brands. Plus, with exclusive member benefits including mobile check-in and checkout features as well as instant room ready updates, you can manage all your trips from your mobile device. - Available for iPhone, iPad and Apple Watch. - Apple Wallet is available to add confirmed reservations and the Marriott Rewards loyalty card - With Mobile Requests, the latest feature for Marriott Rewards members, you can chat with hotel associates and make requests for amenities before you arrive. Now available at over 700 hotels and resorts around the world. - Mobile Check-In with Priority Room Assignments. Elite Members get access to priority upgrades notifications and late check-out requests. - Enjoy Marriott Rewards Member Rates where members get our lowest prices, at every hotel, all the time when booking through our app. - Enroll quickly in Marriott Rewards, save your preferences and earn points when booking your trip at thousands of hotels and resorts around the world. - Browse hotel photos, maps, city guides and amenities, or call a hotel (if supported by your device). - View upcoming trip reservations, add them to your calendar and make cancellations. - Available in English, French, Spanish, German, and Chinese. - Visit http://mobileapp.marriott.com/ for more details. Download our app and book a trip at one of Marriott’s 19 brands including The Ritz-Carlton, EDITION, JW Marriott, Autograph Collection Hotels, Renaissance Hotels, AC Hotels by Marriott, Delta Hotels and Resorts, Moxy Hotels, Marriott Hotels, Gaylord Hotels, Courtyard, SpringHill Suites, Fairfield Inn & Suites, Protea Hotels, Residence Inn, Towneplace Suites, Marriott Executive Apartments and Marriott Vacation Club.
Marriott International Ranking History | Travel
Marriott International daily app ranking in Travel category for the last 30 days.
Marriott International Worldwide Rankings | Travel
Marriott International rankings per country in Travel category.
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This week, we’re having the pleasure to collaborate again with Stefan from Leanplum (mobile marketing platform). In this post, Stefan gives us 4 steps to improve app retention. Discover actionable techniques that will help boosting your app retention rate. Research has repeatedly shown that mobile user retention is a challenge. Many mobile teams pride themselves on their acquisition strategies and “growth hacks,” but the fact remains: for every user who downloads your app, only a …