This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Health & Fitness||1.3.21021.1||October 31, 2016||1.86|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 696 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.3.21021.1 released on October 31, 2016
- Bug Fixes
Version 1.3.21004.2 released on October 12, 2016
- Bug Fixes
Version 1.3.20921.1 released on September 27, 2016
- We've got a new name! The Microsoft Health app is now the Microsoft Band app, everything else is the same. - Bug Fixes
Version 1.3.20630.1 released on July 07, 2016
- Connect and compete with your friends - Create challenges for steps, cardio score, runs, and bike rides between you and your Facebook friends who also use Microsoft Health. - Get out and explore with Microsoft Band 2 and the Explore tile - Track your walk with Microsoft Band. Record distance, elevation change, and more. Drop points of interest on your map as you go. http://youtu.be/v9OpAewxljc - Battery fully charged notification - You'll get a notification on your phone when your Band is fully charged. - Bug Fixes
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Set wellness goals and get actionable insights to help you live healthier with full-color, easily-understandable charts and graphs in the convenient phone app or the robust web dashboard. Reach your fitness goals with custom tracking whether running, biking, golfing or working out. Map your run or ride with GPS, or follow exercise prompts with Guided Workouts right on your band. Stay connected at a glance with email, text, calendar, call alerts, and social updates. You acknowledge that your health and fitness data will be stored and processed in Microsoft data centers, which may be located outside of your region/country. Please see the Microsoft Statement for more details.
Microsoft Band Ranking History | Health & Fitness
Microsoft Band daily app ranking in Health & Fitness category for the last 30 days.
Microsoft Band Worldwide Rankings | Health & Fitness
Microsoft Band rankings per country in Health & Fitness category.
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App Keyword Tool
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According to a new survey conducted by the French startup Stardust, 50% of the apps published on the App Store and the Google Play can be considered as ‘living dead apps’. Zombies turned out to be extremely popular in Hollywood. From the drama to the comedy, it’s like every single genre has to be zombified at some point. Over the last few years, apps turned to be an extremely profitable business for some companies, but …