This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
United States / English
Milwaukee Gas Light
Stefanik Software LLC,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Weather||1.2||February 16, 2014||4.34|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 841 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.2 released on February 16, 2014
Celsius! Apparently that's a thing for some people. ;) Scroll up and you'll see a toggle for C/F above the 3-day forecast. Thank you to all the users that contacted me with their ideas for improvements! I had no idea the Gas Light would become so popular internationally.
Version 1.1 released on January 21, 2014
- Fixes bug where app hangs on "locating..." Thanks to everyone who provided helpful information to fix this bug. Please rate the app, it helps!
Version 1.0 released on August 12, 2013
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When the flame is blue, there's no change in view! Since 1956, Milwaukeeans needed only to look toward the downtown skyline to get their weather forecast. That's when the Wisconsin Gas Co. installed the flame-shaped, color-changing light atop their iconic Art Deco building on Wisconsin Avenue. The flame isn't just decorative, it's a weather report. The meaning of the colors isn't obvious, so a rhyme was created to help people remember: When the flame is red, it's warm weather ahead! When the flame is gold, watch out for cold! When the flame is blue, there's no change in view! When there's a flickering flame, expect snow or rain! Now this historic and simple weather forecast is on your iPhone! The Milwaukee Gas Light app will give the forecast for your current location, so even if you're not downtown, you can still see flame.
Milwaukee Gas Light Ranking History | Weather
Milwaukee Gas Light daily app ranking in Weather category for the last 30 days.
Milwaukee Gas Light Worldwide Rankings | Weather
Milwaukee Gas Light rankings per country in Weather category.
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Icons play an extremely important role in the Click Through Rate (CTR) of a mobile application. Just like in real life, the 1st impression matters a lot in the App Store. Apps need to have optimized icons to stand out from others. Check out our 9 Tips to help you create awesome icons… The importance of visual content People tend to feel overwhelmed by the humongous amount of various information and content present everywhere. Their …