This is our second Interview from our ASO expert Benjamin, from Growfirst. Learn more about Benjamin and get insights on his app marketing experience with the German market. 1. Tell us a bit about yourself and your company? My name is Benjamin, I’m 25 and together with my partner Johannes von Cramon and the app agency Next Munich I started “Growfirst” in early 2016. It’s basically a mobile marketing consultancy/agency with a strong focus on …
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NBC News Digital, LLC,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||3.2.0||October 14, 2015||3.99|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1235 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.2.0 released on October 14, 2015
• Full Airplay support. • Bug fixes and performance improvements.
Version 3.0.0 released on July 01, 2015
• Complete app redesign makes it easier to find and enjoy your favorite shows. • Stream msnbc shows to your TV or monitor using Apple Airplay. • Bug fixes and performance improvements.
Version 2.0.0 released on November 12, 2013
A complete redesign with the ability to watch msnbc live (your cable provider credentials required). In addition to The Rachel Maddow Show, the following shows are now available on demand: All In with Chris Hayes, Caught on Camera, Hardball, Lockup, Politics Nation, The Last Word with Lawrence O'Donnell, UP with Steve Kornacki.
Version 2.0.1 released on December 27, 2013
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MSNBC's app makes it easy to watch your favorite MSNBC shows – including Morning Joe, The Rachel Maddow Show, and Hardball with Chris Matthews – at any time, wherever you are. Watch MSNBC live on your iPhone, iPad and iPod touch. Or, if you missed a show, you can catch recent full episodes. It's MSNBC your way, in your hands. With the MSNBC app, you can watch: • MSNBC live: Stream live episodes of your favorite prime-time shows as they air, and watch breaking news as it happens. Catch up with the latest political stories and news in real time. • On-demand full episodes of your favorite shows, including: The Rachel Maddow Show Morning Joe Hardball with Chris Matthews The Last Word with Lawrence O’Donnell All in with Chris Hayes Up with Steve Kornacki Lock Up Caught on Camera • Your own Watchlist: Save your favorite episodes for later on your personalized Watchlist. When you add shows to your Watchlist, you can view them at whatever time is convenient and never miss a story or episode. • To watch live TV and full episodes for free on the app, log in using your account with a cable or satellite TV provider. Dozens of providers – including most major ones – participate.
MSNBC Ranking History | News
MSNBC daily app ranking in News category for the last 30 days.
MSNBC Worldwide Rankings | News
MSNBC rankings per country in News category.
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App Keyword Tool
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This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …