Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …
United States / US English
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Finance||2.2||January 30, 2014||2.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1357 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.2 released on January 30, 2014
* Performance improvements for the Snap-to-Pay feature, letting you quickly and easily add accounts by snapping a photo of your bill stub or check * Optimization for iOS7 * Fixed some e-bill enrollment and login issues * Other minor bug fixes
Version 2.1 released on October 23, 2013
* New Snap-to-Pay feature lets you easily enroll in e-bill or pay bills by snapping a photo of your bill stub or check with your mobile device * New feedback page for your comments and suggestions * Minor enhancements, bug fixes
Version v1.1.2 released on April 26, 2013
* Minor enhancements, bug fixes
Version v1.1.1 released on April 12, 2013
Updated product documentation
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MyCheckFree® Receive and pay bills on your iPhone for FREE with the largest consumer electronic bill & payment provider – MyCheckFree – your Personal Online Bill Payment Center. Receive paperless e-bills and quickly make electronic payments to hundreds of local and national companies including utilities, insurance companies, credit cards, cable and satellite providers and more. View amount due, due dates and bill details on your phone or computer * Leverage the camera functionality on your mobile device to easily enroll in e-bill or pay your bill * Save time and money – no checks, no stamps, no hassle * Receive email notifications when new e-bills are available * Choose the exact date you want your bills to be paid and make payments quickly and easily * Your payment is 100% guaranteed to be safe and secure with proven processing capabilities of an industry-leading billing and payments provider * Our information automatically syncs across devices, so you have the latest information at your fingertips whether you access your account from the web or your iPhone Gain greater control over your finances with your personalized MyCheckFree App. You can view, pay, and track your bill from one, central place. All of your monthly bill information – right at your fingertips! Learn more at www.MyCheckFree.com *Terms and Conditions apply
MyCheckFree Ranking History | Finance
MyCheckFree daily app ranking in Finance category for the last 30 days.
MyCheckFree Worldwide Rankings | Finance
MyCheckFree rankings per country in Finance category.
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This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …