This week, we had the pleasure to collaborate with Steve Young, mobile growth hacker and founder of Appmasters.co. His website is dedicated to useful app marketing resources and courses. Discover the first part of our guest post on app keywords. Read the rest of this blog post here. We always say that finding the best keywords for an app is not an easy task. If you’re new to App Store Optimization (ASO), you might be wondering why. Well …
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General Motors Company,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Lifestyle||3.6.0||April 24, 2017||3.38|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 2607 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.6.0 released on April 24, 2017
Version 3.5.0 released on February 23, 2017
Version 3.4.0 released on January 10, 2017
Version 3.3.0 released on October 25, 2016
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Introducing the newly expanded myChevrolet mobile app, redesigned with new capabilities to provide the ideal vehicle ownership experience. The app now includes the added benefit of connectivity for vehicles equipped with OnStar. Get the app to enjoy the full potential of your Chevrolet. You’ll need your onstar.com or my.chevrolet.com username and password to login. Features available for Chevrolet vehicles equipped with OnStar Remote Commands: - Remote start and stop (requires factory-installed remote start) - Remote door lock and unlock (requires power locks) - Remote horn and lights to help locate your Chevrolet Advanced Diagnostics: - View fuel level and efficiency, oil life, tire pressure and odometer readings - For Electric Vehicle models, battery charge level and charging status, change charge modes Check for Recall Navigation - Search and send destination to vehicle’s navigation system (if equipped) - Search and send destination to OnStar for Turn-By-Turn routing assistance Locate Vehicle - Find your vehicle’s approximate location on a map Wi-Fi® Hotspot support: - Toggle the Wi-Fi Hotspot ON or OFF - View and/or edit the SSID (network name) and password for the vehicle’s Wi-Fi hotspot - View current data plan and remaining or consumed data, or purchase more data OnStar AtYourService - Provides Subscribers savings and offers for dining, retail and fuel along their route View important information about your OnStar account including: - OnStar account details Features available for all Chevrolet vehicles Interactive Owner Manual: - Quickly access the complete manual for your Chevrolet [for 2011 model year vehicles and later] Parking Reminder: - Set a parking reminder with pin drop, take a photo, make a note, and set a timer Get Help: - OnStar Advisor - Electric Vehicle Advisor - Chevrolet Roadside Assistance Preferred Dealer - Locate and set a preferred dealer - Search for dealers by ZIP Code, proximity, or by City/State Schedule Service - Request service appointments at the dealer of your choice Roadside Assistance - Request help from Chevrolet Roadside Assistance App Customization - Edit the app's home screen and configure myChevrolet to meet your needs Note Acceptance of OnStar terms of service are required. The application is free, but a smartphone with a data connection is required to use certain online features. An active OnStar account is required for some features; other features require paid service plan. Features vary by vehicle, location and conditions. For a list of supported vehicles, please visit onstar.com/mobile.
myChevrolet Ranking History | Lifestyle
myChevrolet daily app ranking in Lifestyle category for the last 30 days.
myChevrolet Worldwide Rankings | Lifestyle
myChevrolet rankings per country in Lifestyle category.
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App Keyword Tool
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With iOS 8, video is coming to the App Store. And it’s a great opportunity for you to leverage a new marketing asset and get more engaged customers. The App Preview videos that you will be able to submit (just like you do for your screenshots) some time this fall have a very specific format. But the fact that there are constraints and limitations to what you can do doesn’t mean you can’t create a …