App Store Optimization is absolutely essential in any app marketing strategy. It can drastically help apps to stand out from the crowded App Store that today counts more than 1.5 million apps. The principal goal behind ASO is to increase app rankings and organic downloads. ASO is often compared to SEO (Search Engine Optimization), aiming at optimizing website’s visibility in search engines. However, if both of these rely on the same core principle, they do …
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Pilot Flying J,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||3.9||December 13, 2017||2.31|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1802 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.9 released on December 13, 2017
* Improved interface for location detail page to include more information on truck parking. You can now login to view available live parking spot data at select locations to assist with route planning. Total and available Prime ParkingTM reservations information included as well. * Added map pins for Pilot Express locations
Version 3.8.1 released on November 14, 2017
This update fixes a bug that was logging users out of the app too frequently and addresses crashes on myOffers. Thank you for the great guest feedback.
Version 3.8 released on October 16, 2017
*Enhanced myOffers now available in app. Choose your offer, save to card, & redeem in the store *Map & location improvements to include Service Centers *Bug fixes & stability improvements
Version 3.7 released on September 12, 2017
* iOS 11 Compatible * Map Improvements to include Truck Care & Mr. Fuel locations * Bug fixes & stability improvements
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The convenient way to get the most out of your stop at Pilot Flying J. Shower Reservation: Reserve a shower from the mobile app. Logging In: - If you already have a registered loyalty account, simply choose “Sign In” from the bottom of the screen and use existing credentials. - If you have a loyalty card but you’ve never registered online, choose “Create Account” to link to your existing card. All data will transfer. - Creating a digital account has the same benefits as our physical cards, and more – such as mobile fueling, mobile wallet and enhanced rewards. - Already have a registered account? Choose “Forgot Password” and input your email address. Fast Fueling This new updated app gives you all the tools for a quick and efficient fueling experience. Fuel Lane Status tells you which pump is likely to open up next. Mobile Wallet Store your payment and loyalty cards in your wallet, and don’t worry about paper receipts. Everything is kept safe and secure within the app. Talk about fast throughput. Rewards MyRewards loyalty information and point balance is stored and ready to view anytime, anywhere. You’ll receive exclusive offers and discounts right on your phone. Parking Our updated app allows you to see how many parking spaces are available at each location. At select locations, you can reserve a parking space in advance through our Prime Parking system. Locations With over 650 locations across the continent, you’re sure to find a Pilot Flying J nearby, and our app will show you exactly where. You can also see which locations feature our totally overhauled Wi-Fi— providing better, stronger Internet connection—plus our newly renovated bathrooms and showers. NOTE: Continued use of GPS running in the background can dramatically decrease battery life.
myPilot Ranking History | Travel
myPilot daily app ranking in Travel category for the last 30 days.
myPilot Worldwide Rankings | Travel
myPilot rankings per country in Travel category.
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App reviews are gaining more and more importance in terms of ASO. Especially since the last change in the App Store algorithm, aiming at “humanizing” the app world… Like a small tree in the tropical rainforest… Today, there’s more than 1000 new mobile apps launched everyday and a total of over 1,000,000 in the App Store. Your app stands no chance to be seen by users if you don’t work on several factors in order …